FINDING THE LOYAL IN LOYALTY PROGRAMS…..6 GREAT IMPACTS A CUSTOMER LOYALTY PROGRAM CAN HAVE ON YOUR BUSINESS

Every merchant from the local green grocer to the national airline has invested in some form of a customer loyalty card program. I am not quite sure if the end goal of building customer loyalty is truly every achieved given that I and many other Kenyans habitually collect loyalty cards for almost every supermarket and Read more about FINDING THE LOYAL IN LOYALTY PROGRAMS…..6 GREAT IMPACTS A CUSTOMER LOYALTY PROGRAM CAN HAVE ON YOUR BUSINESS[…]