CSR Is DEAD, think SOCIAL IMPACT: Customers Want More than Just Your Products…….

In 2012, Wells Fargo in the US donated over USD 315 million in cash to charity. This was more cash than any other company in the country gave towards charitable cause.  For Wells Fargo, their giving was well thought out to focus on low income housing and supporting 1st time home ownership. Yet in 2013, Read more about CSR Is DEAD, think SOCIAL IMPACT: Customers Want More than Just Your Products…….[…]